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First whiskey distilling licence
The world’s first official whiskey licence was granted to Sir Thomas Phillips for the production of aqua vitae (Gaelic for whiskey)
Aug 17, 20245 min read


First calvados
There is a fabulous legend around how the name calvados first came about...
Apr 24, 20248 min read


First licensed tequila brand
Despite tequila (and mezcal) being enjoyed in Mexico for 100s of years previously, it wasn’t until 1795 that José Maria de Cuervo became...
Jan 22, 20236 min read


First use of the word tequila
Tequila is the America’s first distilled drink, and first commercial alcohol. But it also has a turbulent and blood-thirsty history.
Jun 11, 20225 min read


First whisky to be marketed as a single malt
The story of the first single malt to be actively marketed outside the UK – effectively starting the modern-day boom of single malt whisky.
Jan 4, 20223 min read


First Courvoisier cognac
Courvoisier cognac boasts an incredible origin story; one steeped in adventure & entrepreneurialism (via Napoleon Bonaparte’s court).
Aug 10, 20216 min read


First ever sonic maturation
Sonic maturation is literally the act of agitating maturing whiskey using sound. The sound itself can be anything so long as it’s got a...
Jul 18, 20212 min read
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